Better Call Lula
Hi, I’m Albert Auladell, an experienced Assistant Director in Barcelona,
with over 15 years working in the film and advertising industries.
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
Director
Oliver Laxe
Line Producer
Oriol Maymó
Prod. Manager
David Cuspinera
Cinematographer
Mauro Herece
Production Designer
Laia Ateca
1st AD
Albert Auladell
2nd AD
Gemma Abillà - Carla Altimir
3rd AD
Eulàlia Maluquer
Writer & Script
Santiago Fillol
About me
Hi, I’m Albert Auladell. I’m an experienced assistant director in Barcelona with over 15 years working in the film and advertising industries. I’ve had the chance to work on a wide range of projects—everything from movies to commercials—and I love the energy and creativity that each production brings.
As a freelancer, I’m open-minded, proactive, and always enthusiastic about new challenges. I thrive in fast-paced environments and bring a calm, solution-focused attitude to every set. I’m especially comfortable working with large groups and have a knack for coordinating extras, helping them feel confident and part of the story we’re telling.
I believe good teamwork and clear communication are key to a successful shoot. I enjoy bringing people together and making sure things run smoothly—so directors can focus on their vision, and the crew can do their best work.
If you’re looking for someone reliable, organized, and genuinely passionate about the filmmaking process, I’d be happy to connect.
Skills
“I’m a fortunate person who can learn every day with my work partners and loves my job”
Education
Graduate in Psychology from the University of Girona and in Audiovisual Communication from Ramon Llull University, with a strong foundation in human behavior and media production.
Skills
Extensive experience coordinating complex shoots involving children, animals, vehicles, stunts, SFX/VFX, large crowds, and international locations across Europe and Africa in both film and advertising.
Languages
Native in Catalan and Spanish, fluent in English, and basic French communication skills. Experienced in working within multilingual teams and multicultural production environments.
Licenses
Holds a B1 driving license, a Basketball Trainer License with 10 years of youth coaching, the PER (Spanish recreational boating license), and a PADI certification for recreational diving.
Script Doctor for screenwriters, producers, and production companies.
In addition to my work as an Assistant Director, I offer specialized script analysis and evaluation services to help turn your story into a production-ready project.
Whether you're pitching a project, applying for funding, or gearing up for production, I’ll help you build a solid foundation with a clear, organized, and professional package.
Script analysis & viability check
Detailed report on your script’s structure, pacing and characters—plus an assessment of how it fits current industry trends and public funding criteria to improve its chances of being financed and produced.
Budget-conscious development
Script-tailored recommendations to align your creative vision with a realistic budget. We optimize costs without compromising story quality, making your project more achievable while maintaining its narrative core.
Scheduling and early planning
Preliminary shooting schedule to kickstart budgeting and team planning. This includes a scene breakdown aligned with production needs to help structure workflow and timeline from the earliest stages.
Production package preparation
I’ll provide all key documents to support budgeting: Full Fat (first and final), set list, Day Out of Days for cast and extras, plus detailed breakdowns for vehicles, equipment, and all production departments.
Commercials
Throughout my career, I’ve balanced my work in film with a presence in the advertising world. This has given me the chance to collaborate with some of the top production companies in Barcelona and Madrid, and to learn from some of the most talented professionals in the industry.
Whether it’s a high-end campaign or a fast-turnaround shoot, I bring experience, precision, and a collaborative spirit to every production.
Coming from fiction, I find it especially rewarding to bring a fresher, more cinematic eye to advertising projects. I’m passionate about the level of care that goes into each shot—the detail in the art direction, the play of light, and the creative collaboration that makes each frame count. Advertising allows me to merge precision with creativity, and I enjoy contributing both structure and storytelling to fast-paced commercial environments.